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Friday, July 22, 2005

 

Topics and the value of your words.

net art : adwords happening: "Words already had some kind of exchange value, but we hardly realized it : if I insult somebody, I will get something in return, such as a punch in my face for instance. But now there is no doubt anymore. The word 'sex' is worth $3,837, the word 'art' $410, 'net art' is only $0.05 (prices on the 11 of April 2002). And the most expensive word is 'free'! Prices are determined according to the number of search requests and an average Cost-Per-Click." --www.iterature.com/adwords


Words that pay well, it seems can be easily chopped into groups. The first group is, unsupprisingly money itself. Momon, the love of which is said to be the root of all evil, it's also the root of really dull blog posts. Unless you happen to be a blogger who's topic is the finaces industry you will be hard pressed to make interesting content out of these well paying fellows: (I've tried not to make the list too long).

Structured settlements
Debt Consolidation / Reduce Debt / Bankruptcy / Credit Counseling
Borrow Money
Online Banking
Equity Loans
Low Interest Credit Cards
Equity Line Credit
Loans / Mortgages / Refinance
Pay Day Loans / Cash Advance
Consumer Credit / Credit Cards
Casinos Online
Taxes
Investing / Bonds
Rewards Cards
Online Trading
Refinance Quotes
Free / Free Credit Report
Credit Score
Need Money / Extra Money
Work at Home / Payperclick
Transfer Money
Internet Broker / Eloan
Life Insurance / Death Insurance / Car Insurance
Jet Charter

In point of fact even if you do manage a list of these babies you will likely have a page no-one will read and even if you manage to make it readable will your readers really click those kinds of adverts?

On the whole you'd be far better off choosing lower paying words with a higher rate of clicks which on ballence should give a better monthly payout.

Leading on from the topic of money is the topic of getting other peoples money. Sue, Sue, Sue.

Asbestos
Wrongful death
Legal Advice / Personal Injury Attorney / Malpractice Lawyer

These are again topic specific and unless your readers expect you to talk about this subject and want to read it I'd simply not go there. The pay out from the one click you get might be a magic $50 click but the chances are you will get a lot more from the $5 or less if you write content for your readers so that they stay around long enough to maybe click more than once.

Another money based industry is the sale of worthless degrees so phrases such as "University Degrees Online". Here vast ammounts are spent giving away technical degrees for which you do no work at all. These are not going to be much interest to most blog readers but some similar topics might be of interest to blogs of some topics: "Adult Education" and "Distance Learning" are good educational topics.

The IT industry pushes in next with the ammount of money they can take. So unsupprisingly this topic is able to pay well. This is the first topic that a blogger has a chance of talking about and still getting a good return on.

VOIP
Domain Name
Cheap Hosting / Web Host / Dedicated Hosting
Helpdesk Software
Spyware
Laptop Computer
Spam Filter / Anti Virus Protection

after that there is a supprising change to health issues... I say supprising but the cosmetics industry makes a lot of money each and every day (just whatch you telivision for a few adbreaks and you will see what I mean). The best paying words seem to be:

Depression
Mesothelioma / Cancer
Weight Loss
Acne

In a similar vien, there is a lot of money to be made for the rehab centers in the US so these three words should also pay well: "Alcohol Treatment", "Rehab" and "Drug Rehab".

That is about your lot for the top payers to write to. Your choices are always going to be limited to the high cashflow industries if you want to get the bigger sized payouts. However remember that if your blog is about horses and riding then a series of articles on the subject of diets, domain names and loans is only going to loose you visitors and may not give you any clicks at all.





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